Why are we striving to do better?
Sustainability matters to our customers, our team, and of course, the planet. We also know that all the sustainability challenges in the fashion industry don’t have a quick fix. To learn more about our efforts, take a look at our sustainability timeline.
Always changing for the better
The fashion industry needs to make fundamental changes to protect the climate from harm. Our goal is to provide a less wasteful way of production through print-on-demand.
Made to order
Every purchase, big or small, has a footprint. You choose the size of the mark to leave on the planet, and we want to help you choose wisely. One in every five garments reaches a landfill without being worn even once. By choosing Natovi, you choose apparel that's created only as the order is placed, creating less fabric waste than conventional manufacturing.
As of May 2021, we’ve started using post-consumer recycled (PCR) plastic packaging for all apparel orders shipped from our warehouse facilities. We took this step to minimize our environmental impact as recycled materials save virgin resources and require less energy to produce. Now we’re increasing the recycled content and gradually switching to 90%–100% post-consumer recycled (PCR) plastic packaging all over North America.